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  • Our full name is Biological & Popular Culture, Inc., but we prefer BioPop!
  • We are a wholly-owned subsidiary of Intrexon Corporation.
  • Dinoflagellates are phytoplankton – a type of marine algae.
  • “Dino” comes from a shortened named for dinoflagellates – the bioluminescent algae in our products!
  • We farm our own cultures of dinoflagellates at our facility in San Diego.
  • The dinoflagellates absorb light during the day and produce natural light at night.
  • Dinoflagellates only produce natural light while they are in motion during their nighttime phase.
  • The DinoPet is an apatosaurus shaped micro-aquarium filled with thousands of dinoflagellates.
  • Bioluminescence occurs naturally all over the world. Some of the well-known places include Mosquito Bay on the Island of Vieques, Puerto Rico, San Juan Island in Washington, Gippsland Lakes in Victoria, Australia, and Bioluminescent Bay in Fajardo, Puerto Rico.

If you aren’t sure about a fact, please feel free to reach out to us!


For image or video files, please send an email to A collection of available videos can be found on our Vimeo page